About the Global Myopia Awareness Coalition
The Global Myopia Awareness Coalition (GMAC) is an organization made up of renowned eye care and eye health companies, including EssilorLuxottica, Bausch + Lomb and many more.
GMAC was founded in early 2019 by a group of stakeholders in children’s eye health and vision. The partnership consists of pediatricians, optometrists, school nurses and other health care professionals.
They started surveying parents across the U.S. in 2019 with the goal of finding out how many were aware of myopia, and to inform them of the condition’s risks.
After two years of research, GMAC started tracking Google search trends for myopia and they found a significant increase in myopia awareness among parents.